Nebraska Tourism Commission Chooses Marketing Slogan "Nebraska Nice"

(5-8-14) After asking more than 4,000 people from Nebraska and from out-of-state, the Nebraska Tourism Commission has chosen the slogan "Nebraska Nice" as the state's new marketing plan.  Tourism Commission vice chair, John Chapo, says a lot of research went into the new slogan over the last year.  Tourism Commission Director, Kathy McKillip, says research focused on quickly communicating Nebraska's strengths to potential visitors. Several KFOR listeners called our Opinion Line about the slogan and 100 percent of the callers disliked the new slogan. The slogan was unveiled on Wednesday.